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Friday 12 September 2008

ACCEPT & PROCEED

Accept & Proceed are a design collective that provide graphic design & direction for a variety of projects, ranging from fashion to the music industry. What blew me away about A&P was the way each of their projects are fresh and different, which is probably what attracted their impressive clientele. With clients such as Nike, Sony & Evisu you've got to be doing something right!
Accept & Proceed previously worked with Nike on a project merging illustration & sneakers. With the A&P input they created a series of trainers that incorporated the technological side of nike sneakers, as well as the innovative aspect. The stories behind the sneakers were described by A&P as 'Seduced by Innovation and Recognising the original'. You can expect to see some further A&P/Nike collaboration in the future.





You can check out more A&P by visiting their website (click here)

Mac